…there. There is a gap in the retail market regarding high-end African designs. I want to create an elevated conceptional retail platform that is Africa-inspired, primarily fashion-driven but also with…
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…African and the Western, a possibility to comment on and to present ourselves. The African prints are highly visible celebrating African heritage. The haute couture is the advocate of this…
…to fall out of focus after awhile when people get bored or distracted by something different. However, African prints aren’t a trend for me. APiF: Is African Print in the…
…why? Kooroo Designs: Our aesthetic combines modern, timeless silhouettes with African print; surface embellishment using local craftsmanship and exquisite fabric. APiF: How do you market your designs and how do…
…collection and why?Kooroo Designs: Our aesthetic combines modern, timeless silhouettes with African print; surface embellishment using local craftsmanship and exquisite fabric. APiF: How do you market your designs and how…
…fabrics. I wanted to play with African fabrics, but by entering into this competitive market, I knew I had to do something different. I love the feel of silk fabrics…
…an international label that has a distinctive African signature while appealing to a much broader market. ASIBELUA – Autumn/Winter 2011 The new label, ASIBELUA, is targeted at the international fashion…
APiF: Please introduce yourself. Millie Monyo: I am Millie Monyo, the Executive Producer of An African City. APiF: What inspired you to create ‘An African City’? Millie: Nicole Amarteifio created…
…the history of the fabrics. They are not authentic African fabrics, but generate from Indonesia and were originally manufactured for the African market in Holland. Ona APiF: Is African Print…
…Arthur: I am really happy about this trend. Today, African print is no more associated with older folks or traditional events. The funky African crowd now eagerly wears African prints…