Ivorian/French entrepreneur Alice Gbelia was looking for art to decorate her home – she wanted specifically art that referenced her African heritage and represented Black Pop Culture. As she couldn’t find a website that offered what she was looking for, she decided to create a platform that represented and offered art and designs by Black artists. And thus Ayok’a – meaning welcome in Alice’s local language in Ivory Coast – was born end of 2017.
“The black community is full of talent. I’ve made it a mission to help shine a light on this talent.” Ayok’a is not just a marketplace. The online platform produces different products of their artist’s art. So customers can select any art they like and choose if they want it as a print, on a phone case, on a T-shirt or postcard. Ayok’a is featuring creatives from around the world, like Delphine Alphonse, Pauline N’Gouala and many more.
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